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    CUSTOMER EXPERIENCE PRINCIPLE 8

    Behavourial Science, Customer Experience, Customer Experience Lab, Customer Experience Thinking, Customer Loyalty, CX, Marketing
    6th March 2026

    consider all the senses

    Are you falling into the trap of being short-sighted in your experience? In the final of our 8 customer experience principles, we’re exploring why the most powerful experiences don’t just look good, they feel good, and how brands that engage all the senses, from the Netflix “dum-dummm” to the smell of freshly baked bread, create the emotional anchors that customers remember.

    TAKE A LISTEN

    To discover more, check out the full podcast episode: The Customer Experience Lab — CX Principle 8: Consider all the senses.

    🎧 Listen on Apple Podcasts

    🎧 Listen on Spotify

    🎧 Listen on Amazon Music

    READ ALL ABOUT IT

    Customer Experience Thinking launches on 21st May 2026.

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